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Large crowds, new technology, hot temperatures as THE PLAYERS gets underway

17th hole FILE -Golfers play the 17th hole during the second round of The Players championship golf tournament at TPC Sawgrass, May 9, 2014, in Ponte Vedra Beach, Fla. (AP Photo/John Raoux, File) (John Raoux/AP)

Jacksonville, FL — Traffic delays and congestion are expected to continue building on the eve of THE PLAYERS.

104.5 WOKV will provide First Alert Traffic updates throughout the week, and live coverage from TPC Sawgrass on Jacksonville’s Morning News 6:00 - 10:00 am.

The First Alert Forecast is hot again today with temperatures into the low 90s, likely breaking records.

A cold front will pass through our area Thursday with showers and a few thunderstorms. Rain will move first across NE Florida in the afternoon.

Some weather delays are possible at THE PLAYERS briefly in the afternoon. Rain totals Thursday will average 0.25-0.50″, with isolated higher amounts in any thunderstorms.

Scott Maynard, Senior Vice President of Economic Development for the St. Johns County Chamber of Commerce, says foot traffic brings in around $150 million.

New technology could make the process of getting into THE PLAYERS easier. The PGA Tour is offering facial recognition to access the course. It’ll allow for seamless entry and shorter wait times.

The PGA Tour App is debuting Tourcast Range, an interactive 3D experience that will allow fan to follow their favorite players’ practice sessions.

The PLAYERS Championship once again is providing complimentary and discounted tickets for service members, veterans, and their families.

Luke Pritchett, the Volunteer Chair for The Players, joins JMN to discuss how the +/-2000 volunteers serving at the event are recruited, assigned, and appreciated over the week of event related activities.

Michelle McManamon, CEO and co-founder of Operation New Uniform, joins JMN. ONU was given a $25,000 donation at THE PLAYERS military appreciation ceremony yesterday. Visit ONUVETS.ORG for more information on this organization.

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Rich Jones

Rich Jones

Rich Jones is the Host of Jacksonville’s Morning News. Rich joined WOKV in October 2006. Rich is involved in many community organizations and causes. Rich and his wife, Noelle, have three children: Avery, Harper and Austen.